Are you following one of these 7 strategies for your site?
You may look at the strategies below and think, "let's do all of them". The difficulty is there are never enough resources and time to do everything. You need to get past the easy, quick win elements of your strategy and get into the difficult parts. It's only when we do what most people are NOT willing to do that we get different results. Doing what everyone else does will only give you what everyone else gets. That's why it's often better to pick one and focus 110% of your time and energy on it for a specific period.